Selling is paramount to the success of any organisation. The role of sales people is therefore fundamental especially as this is usually the first interaction a customer has with an organisation. Customers are becoming increasingly sophisticated and not only do they have a greater choice, they expect and demand a great experience irrelevant of the value of that they are buying. Marina HR Solutions has a strong record of delivering sales training to our clients in Nigeria, Ghana, Kenya and South Africa, in addition to other African countries.

Our sales training programmes are bespoke to every business and will look at developing the following:

• Understanding the relationship with your customers - what do they think about your organization and what do they expect

• Internal and external factors influencing buying decisions

• Monitoring and evaluating customers

• Traditional selling vs modern selling

• How to be an expert in the eyes of the buyer

• Qualities of a successful sales person

• Difference between 'push' and 'pull' behaviors in the sales process

• Relationships by adopting the right sales behavior

• Understanding communication - how to use verbal, visual and vocal communication within the sales process

• Gaining interest from the client if and when making the 'cold call'

• Handling and overcoming objections

Further Information

Marina HR Solutions can provide training at our Clients venue or at an external venue. To find out more about our training programmes please contact Jonathan Miller: jmiller@marinahrsolutions.com